"Game of Thrones" Fans Get Inked at Comic-Con

NBC 7's Steven Luke speaks with devoted fans of the HBO series "Game of Thrones" as they lined up to get their very own tattoos inspired by the show outside San Diego Comic-Con on July 25, 2014.

Talk about devotion. Just outside San Diego Comic-Con on Friday, fans of HBO’s “Game of Thrones” lined up for a chance to get free, real tattoos inspired by the hit series.

Casey Sullivan was visiting Comic-Con all the way from Mt. Pleasant, Mich. He’s going home with a permanent souvenir after being one of the lucky fans to land some free tattoo work inside the HBO “Game of Thrones” exhibit.

At the exhibit, in the buzzing Gaslamp District just outside of Comic-Con, artists from the San Diego tattoo shop “Left Hand Black” offered free tattoos of symbols from the series.

Two tattoo artists were paid by HBO to offer the unique opportunity to die-hard fans.

“Yesterday I did 20,” one artist told NBC 7.

The interest is strong, with about 40 fans per day are getting inked up. The line outside is first come first serve, but fanatics said it was worth the wait.

“I slept out on the concrete; I was waiting outside at 9 p.m. last night,” said “Game of Thrones” fan John Stumpf.

Once in the tattoo chair, Stumpf decided to go with a direwolf. So did Sullivan.

Artists said it was the most popular option among the list of ink choices.

“So even if I don't like the show anymore, which probably won't happen, I'll have an awesome wolf on me,” said Sullivan.

Stumpf was happy to have a symbol from the show forever etched on his skin.

“It’s one of my favorite shows. I just hate it when the season ends and you have to wait and there's a cliff hanger,” he added.

Both men said the ink was their first tattoo ever, which speaks volumes itself about how much they love the show.

Of course, now it's more than just a show, it's part of who they are.