'Speak English': Woman Berates Hispanic Shoppers in Viral Video | NBC Southern California
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'Speak English': Woman Berates Hispanic Shoppers in Viral Video

The Jefferson Mall in Louisville says it plans to permanently ban the woman

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    Community leaders in Louisville, Kentucky, are condemning a racist rant by a shopper at a department store. The expletive-laced tirade was captured by another shopper inside a JC Penney's at Jefferson Mall on Dec. 21. The video shows a white woman berating two Hispanic women at a register, alleging that one of them cut the line, and telling one of them to "go back to wherever you come from" among other insults. Louisville mayor Greg Fischer released a statement today, apologizing to the women and saying he was "sad and disappointed to see conduct like this." JC Penney's corporate office has also released a statement condemning the rant. (Published Thursday, Dec. 22, 2016)

    A Kentucky mall says it plans to permanently ban a shopper who berated two Hispanic women in a racially-charged, expletive-laden tirade captured on video.

    The video, posted by Renee Bucker to Facebook and YouTube Tuesday night, shows a white woman chiding the shopper for bringing items to the cashier while a friend was checking out.

    "They can't act like the hero, they come here to live and act like everybody else," the woman is heard saying. "Get in the back of the line like everybody else does and be somebody. That's the way I look at it. You're nobodies, just because you come from another country, it don't make you nobody."

    The woman tells the two Hispanic shoppers to "go back to wherever the f--- you come from," and "speak English."

    "You’re in America. If you don’t know it, learn it,” she continued, and claimed taxpayers probably paid for the woman's items because "she's on welfare."

    Buckner's pastor, Pastor Timothy Findley, Jr., of Kingdom Fellowship Christian Life Center in Louisville, tell NBC News that after the video stopped rolling, according to Buckner, the woman continued "to just racially heckle these women, and made specific comments regarding Donald Trump 'fixing' this" and "making America great again."

    "We are aware of the video posted online [Tuesday] from inside JCPenney,” a mall spokesperson wrote on its official Facebook page. “Jefferson Mall strives to create a comfortable and convenient experience for all of our guests and we absolutely do not condone this type of behavior. We will work with JCPenney to identify this woman and, once identified, she will be permanently banned from Jefferson Mall, per our Behavioral Code of Conduct.” 

    Louisville Mayor Greg Fischer said he was "sad and disappointed to see conduct like this," and hopes the video prompts family discussions about "basic human values, dignity and respect" during the holidays.

    "As a country of immigrants, we must understand that we only move forward through peace, acceptance and embracing those who are different from us," Fischer said in a statement. "These are basic American values protected in our Constitution, values embraced in this welcoming, compassionate community.”

    Meanwhile, JCPenney said it is "deeply disturbed" by the incident and is asking for the public's help in identifying the two Hispanic women who were targeted so they could reimburse them for their entire purchase and "offer a sincere apology for their experience."

    "We are deeply disturbed by the incident that took place at our Jefferson Mall store, in which one customer made extremely inappropriate remarks to two other customers while standing in the checkout line," JCPenney spokesman Joey Thomas said. "We regret that innocent bystanders – both other customers and a JCPenney associate – were subjected to such discriminatory remarks. We absolutely do not tolerate this behavior in our stores, and are working with our associates to ensure any future incidents of this nature will be addressed quickly and appropriately."

    The video had been viewed more than 6 million times on Facebook, and had been shared more than 161,000 times, before it was taken down from the social media site Wednesday afternoon, according to NBC affiliate WAVE.