Mekahlo Medina is the Emmy Award-winning technology and social media reporter for NBC4 Southern California. Joining the station in 2006, Medina can be seen weekdays on the NBC4 newscasts ‘Today in LA’ and ‘NBC4 News at Noon.’ His most recent stories can be viewed here.
With more than 40,000 Twitter followers and 80,000 Facebook fans, Medina is one of the station’s most prolific social networkers. He’s also highly engaged with viewers on Google+, Pinterest, Instagram and Path, a mobile social network. He uses his presence across multiple social media platforms in both the digital sphere and on television. He constantly looks for ways to leverage the ‘second screen’ experience encouraging the station’s viewers to engage on Twitter and Facebook.
Medina joined NBC4 as an anchor and manager of “News Raw,” a news show that aired on the station’s digital channel, which focused on hyper local news coverage, culture, technology and social media. Coincidentally, Facebook and Twitter were taking off around the same time and Medina used these social media outlets to offer content that he reported on NBC4.
Prior to joining NBC4, Medina was a general assignment reporter for KSTP-TV in Minneapolis, KPNX-TV in Phoenix, and NBC television affiliates, KOB-TV (NBC) in Albuquerque, and KTSM (NBC) in El Paso.
Medina often volunteers his time to non-profit organizations throughout the Southland. He currently serves as vice president of the National Association of Hispanic Journalists, secretary of UNITY Journalists for Diversity, and is a member of the National Lesbian and Gay Journalist Association and the Native American Journalists Association. Medina is also a prolific painter and enjoys writes poetry about the Latino experience.
Madina graduated from New Mexico State University with a degree in Broadcast Journalism and speaks Spanish fluently.