NBCLA in the Community

Los Angeles Magazine and Orange Coast Magazine invite pet owners to enter the first-ever PetFest Cutest Pet Contest presented by NutriSource. Entries will be accepted from February 11 to March 10 for a chance to win the Cutest Pet honors in Los Angeles and Orange counties.

The Los Angeles Urban League is hosting 100 years of Black history in Los Angeles on Saturday, Feb. 27 at 12 p.m., featuring notable community leaders discussing pivotal moments in Black history in LA over the past 100 years. The live virtual event, moderated by NBC4 Reporter Beverly White, will feature Los Angeles Urban League President and CEO, M...

NBC4 is proud to be the media sponsor for March for Babies for the seventh year with NBC4 Today in LA Meteorologist Belen de Leon as the host of the virtual March for Babies Pep Up Rally serving the Los Angeles and Orange counties, Inland Empire and High Desert regions on February 23, 2021 at 5 p.m.

The Skechers Foundation continued its Skechers Pier to Pier Friendship Walk’s commitment to children with special needs and education during COVID-19, raising over $1.8 million for its virtual event – boosting its donation total to more than $15 million to-date. Supported by long-time media sponsor NBC4 and more than 100 companies, the annual event...

Happy Lunar New Year from all your friends at NBC4. This year is the Year of the Ox which brings prosperity, career advancement and wellness to all.  It also promises energy, positivity and strength. Tune in to NBC4 to watch a special public service announcement celebrating the New Year as well as stories from the community on how families......

Hillsides, a Los Angeles County nonprofit that provides mental health services to youth and families, is holding its first virtual gala on Saturday, February 27 at 6 p.m. The Raising Hope gala is free to attend and will feature entertainment, a live auction, and programming that highlights various programs the organization provides to more than 17,...

On Jan. 8, NBC4 and Telemundo52 in partnership with the Comcast NBCUniversal Foundation announced the return of its annual Project Innovation grant challenge, providing eligible non-profit organizations in Southern California the opportunity to compete for $315,000 in funding through Feb. 12.

NBC4’s live sports show The Challenge, celebrating its 15th season, hosted by award-winning Sports Anchor Fred Roggin, airs every week following Sunday Night Football on NBC4. In addition to sports highlights and live interviews with athletes, the 30-minute show features a “Hero of the Night” each week to salute the many men and w...

NBC4’s Help 4 The Hungry donation drive has returned for a third consecutive year to support food banks facing a greater-than-ever need this holiday season to help feed families in need.

McDonald’s SoCal franchisees got together to donate $30,000 to NBC4’s Help 4 The Hungry campaign. As seen on the NBC4 News on Friday, Dec. 18, 2020.

For Brian Toppila and his wife, Michelle, seeing people living on the streets and long lines of cars filled with families waiting to pick up free food motivated them to take action. Kim Baldonado reports Dec. 17, 2020.

The KFI PastaThon is back for its 10th year raising funds along with pasta and sauce for nonprofit organization Caterina’s Club, Chef Bruno’s charity that feeds more than 25,000 kids every week.

On Dec. 2, The Salvation Army will host its 13th Annual Christmas Kettle Luncheon — and its first in a virtual setting. With NBC4’s former long-time weathercaster Fritz Coleman as Master of Ceremonies, The Salvation Army Christmas Luncheon is the organization’s largest Los Angeles-based fundraiser during the holidays.