Froyo Wars: What's a long-standing froyo chain like…

What's a long-standing froyo chain like TCBY to do with all this new fangled competition? Why, join them, of course. The soft-serve frozen yogurt company will add a "classic tart flavor" to the menu on October 1. According to reps: “This great new flavor may appear like the fad tart yogurts out there, but TCBY truly is the country’s best frozen yogurt." And adding the word "classic" to a 'new' flavor isn't fooling us either. [Fast Food Maven; previously]

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