Photo via Material Interest/Men.Style.com
Looks like Men.style.com's Material Interest got hold of the first images of Earnest Sewn's new 1,200-square-foot outpost at 3835 Cross Creek Road at the Malibu Country Mart. We just put in a call to the shop, which said it's opening tomorrow (Friday, October 24), probably around noon. Regular hours will be Mon-Sat 11am-7pm and Sun noon-6pm: "though we're right by Nobu, so we'll likely stay open later."
Material Interest reports: "the store channels the brand's American heritage concept with industrial fixtures and artifacts from the early 1900s...designed by Earnest Sewn's president and designer Scott Morrison (the same guy who hand-stamps each finished pair of jeans), stocks all of the brand's collections and offers an option to order custom-made jeans."
Meanwhile, heading south, the Beverly Boulevard shop is supposed to open sometime in January.
· Earnest Sewn's L.A. moment [Material Interest/Men.Style.com]
· Earnest Sewn Malibu [Racked]
· Earnest Sewn Opening Dates [Racked]
· Storecasting: Good Year for Earnest Sewn [Racked]