Shoe Giveaway Draws Thousands - NBC Southern California

Shoe Giveaway Draws Thousands

24th Annual Back-to-School Giveaway provides kids with new shoes, socks, clothing, backpacks, school supplies, hair styling and burgers



    Low-Income Families Line up for 5,000 New Shoes

    The Fred Jordan Mission teamed with Footlocker to provide 5,000 impoverished children on Skid Row with new free shoes. Mekahlo Medina reports from Skid Row for the "Today in LA" on Thursday, Oct. 4, 2012. (Published Thursday, Oct. 4, 2012)

    Thousands of low income parents and their children lined up at dawn on Thursday on Los Angeles’ Skid Row to receive shoes and school supplies at the the Fred Jordan Missions' 24th annual “Back-to-School” giveaway.

    Foot Locker and other charitable corporations donated 5,000 pairs of shoes and socks for the event.

    Some 7,500 pre-registered homeless and underprivileged children lined up to receive new athletic shoes, clothes and backpacks. At the event, which starts at 9 a.m., some people will be be given free haircuts donated by Paul Mitchell The School volunteers.

    “First in line, ready to get my goodies,” said Nelson, who had been standing in line since 5 p.m. Wednesday and slept in line overnight.

    The event was being held on Towne Avenue downtown.

    "Foot Locker is proud to once again join together with the Fred Jordan Mission to donate the much needed shoes and socks for the children in the community," said Jake Jacobs, president and CEO of Foot Locker, U.S. "As a part of our company's core values, we are committed to serving the community, and our associates are excited to be a part of this important back-to-school program."

    Willie Jordan, president of Fred Jordan Missions, added: "Poverty has increased nationwide, and this event has never been more needed than today. Children, students and families look forward all year long to this special day." 

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