Wal-Mart apologized Monday after a "Fat Girl Costumes" category on its online site sparked a media uproar.
Halloween shoppers searching for costumes noticed the "Fat Girl" section featuring items, which were very similar to the store's "Women's Plus Costumes" category, according to Jezebel.
The company apologized and removed the section from its website amid a backlash.
"This never should have been on our site," Wal-Mart said in a statement to news outlets and on Twitter. "It is unacceptable, and we apologize. We are working to remove it as soon as possible and ensure this never happens again."
Walmart has also been apologizing directly to angry tweets from customers.
However, some shoppers did not find the selection title offensive.