The new iPhone 5S will be used in a Burberry runway show, according to Apple, with its photos and video showing "before, during and after" the show in London on Sept. 16.
Not surprisingly, the photos and high-definition video will be shared all over social media as well as broadcast on Burberry.com, which will help promote the handheld device as well as Burberry's new fashions, according to a statement from Apple. "This collaboration celebrates our relationship and shared foundation in design and craftsmanship," said Christopher Bailey, Burberry chief creative officer.
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