Digital versions of Clayton Kershaw, Justin Turner and Kenley Jansen will be featured Friday night when the Dodgers hold their first Digital Bobblehead Night.
What's believed to be the first Crypto giveway in professional sports is set for Friday when the first 40,000 fans to enter Dodger Stadium for the game against the Padres will receive a Crypto token to download a digital bobblehead of Kershaw, Turner or Jansen. The players will be randomly selected and offered in equal numbers for the crypto giveaway.
Once downloaded using the token, the player can be added to fans' Ethereum wallets.
It's a new frontier for the franchise and its fans, who got a look at the digital bobbleheads on the team's Facebook page. In August, Major League Baseball launched MLB Crypto Baseball, which turns players into a form of cryptocurrency.
"We're excited for our first-ever Crypto giveaway, and to explore an entirely new marketplace with our fanbase," said Lon Rosen, Dodger Executive Vice President and Chief Marketing Officer, in a team statement. "We hope this piques the interest of Dodger fans, and will help launch a new age of digital collectibles and promotions."
Click here for ticket information.