Eat Drink Vegan to Rose (Bowl) to the Occasion

"Unlimited pours on 250+ beverages" plus a host of stylish plant-perfecting food pros'll visit the Pasadena foodie fest.

What to Know

  • Saturday, June 22
  • Brookside at the Rose Bowl in Pasadena
  • $55 general admission, $120 VIP

The very first day of a season, as in the first day that's fully in that season, has an auspicious air to it.

But what to do with this unusual and noteworthy gift, a gift that feels even giftier when it is the first full day of summertime?

Being outdoors, among friends and friendly people, seems like step one. And step two is obvious: Good eats, that sate the tummy and overall outlook, can add to the fine feeling, as can good drinks, too.

Eat Drink Vegan covers all of those bite-filled, beverage-great bases.

It is, indeed, on the first full day of the relax-iest season — think June 22, the day after the solstice — and it has plates aplenty, and pours, too, that all have one thing in common: Yep, they're vegan.

The name says that, so no spoiler alert is needed, but here is what's needed, if you like to sip tasty libations in the sunshine: "Unlimited pours of 250+ beverages" is one of the draws of the day.

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And those pours are pretty darn gamut-y, with kombucha, craft brews, and interesting sodas all making the scene.

As for vittle-ing up in a vivacious way? So many vendors will be there for you, including Monty's Good Burger, Donut Friend, Kogi, Mama's Tamales, Tacos 1986, and Vegatinos.

General admission? That's $55, plus service fees, while VIP entry is $120, plus service fees.

Your general entry nets you those unlimited pours in a four-ounce glass, while VIP'll go for the eight-ouncer, plus a few other perks. Food? That's additional.

Peruse all, daydream about all, and plan to rose, er, rise to the occasion, at Brookside at the Rose Bowl, on a Saturday that's 100% completely summer, start to finish.

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