Photos: Immersive Barbie Experience Allows Fans to Step Into Life-sized Dreamhouse
Guests can step into Barbie's (life-sized) Dreamhouse this spring at a new activation opening in SoCal called "World of Barbie."
"This is a world, a world built specifically for Barbie fans so they can experience what it is like to walk into a life-sized Barbie playset," Mark Manuel, CEO of Kilburn Live, said in a news release.
The immersive exhibition -- which spans over 20,000-square-feet -- was imagined by live entertainment company Kilburn Live, Mattel, Inc. and global sports, fashion and events giant IMG. You can "be who you wanna be" -- whether it's a news anchor, an astronaut or even a fashion model.
The immersive Barbie experience opens in Santa Monica this April, but tickets go on sale March 8. Read more here.
Activations pictured below include Barbie's Dreamhouse, Barbie's camper van and a museum dedicated to the global icon herself.