Rams Turn to Fans for Advice on New Fall Look

The Los Angeles Rams are turning to fans for some style advice.

The team will unveil its full uniform for the 2017 season Thursday after online voting concludes on the color of their facemasks. The team is asking fans whether their facemasks should be blue or white.

Voting, which is being conducted on Twitter and Facebook, will end at 4 p.m.

The Rams announced Wednesday they will wear blue helmets with white horns, similar to what they wore from 1964-72.

They also asked fans this week to vote on the pants they'll wear. The team will remove the gold from their pants and conducted a poll Tuesday and Wednesday on whether their pants should have a single blue stripe or a double blue stripe.

The Rams will continue to wear the white jersey they wore for most of their home games in 2016; it contains navy and hints of gold.

The team is continuing to explore a full rebrand, including new uniforms, that will be unveiled in 2019, their first season in the stadium under construction in Inglewood.