Discontinued: We Weren't Even Aware it Was There - NBC Southern California

Discontinued: We Weren't Even Aware it Was There



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    L'Oreal is launching cheaper cosmetics.

    We weren't even aware it was there, but we've just learned the L'Oreal Paris store at the Beverly Center will be closing tomorrow.

    Per Drugstorenews.com, "The products were priced at the high end of what a local retailer would sell them for so as not to undercut any drug or mass retailers. The manufacturer stressed that it opened the stores not to become a retailer, but to learn more about its shoppers." Weird market research experiments aside, you can still find L'Oreal products just about everywhere, so we suppose it's not such a great loss. [Drugstorenews.com]

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