The Skechers Pier to Pier Friendship Walk on October 28, 2018 is an annual 3.4-mile walk from Manhattan Beach Pier to Hermosa Beach Pier and back. The event is a Southern California tradition and California’s largest event in support of children with special needs and education.
NBC4 is the exclusive media sponsor and, this year, NBC4 Today in LA Meteorologist Shanna Mendiola and Meteorologist Anthony Yanez helped kick off the walk and welcome the thousands of attendees expected during the opening program.
Since its launch a decade ago, the walk has broken fundraising records annually – raising more than $10 million for kids thanks to the support of presenting sponsor Nickelodeon, media sponsor NBC4 Southern California, national and local companies, and more than 65,000 participants over the years.
The walk is a primary contributor to The Friendship Foundation, an organization that assists children with special needs and their families through one-on-one peer mentoring and social recreational activities such as summer camps, outings to sporting events and a variety of classes that include music, yoga, cooking, art and drama.
In addition to educating, inspiring and connecting children who have special needs with their community, the walk also helps education foundations maintain and improve their schools; improve technology, science labs and libraries; revamp music programs; reduce class sizes and protect teachers’ jobs. The SKECHERS Foundation’s scholarship program also awards $100,000 annually to exceptional students who have shown financial need and excellence in academics, athletics and leadership.