The Rev. Robert A. Schuller, who parted ways with his famous father last November, and a partner bought AmericanLife TV Network, which will start "family-value programming," it was announced today.
Schuller is teaming with Chris Wyatt, the founder of GodTube.com and the president of the limited partnership ComStar Media Fund.
"For too many years, baby-boomers and their children have been assaulted by programming that exemplifies anything but family-values," Wyatt said. "We are developing new, original programming by leveraging our relationships with the world's top artists, directors, producers, brands and the advertising community, with an obvious focus on family-values based programming."
Schuller was formerly a senior pastor at the Crystal Cathedral, the Garden Grove church and TV ministry founded by his 82-year-old dad, the Rev. Robert H. Schuller.
The younger Schuller will have a new show in the fall.
"Having been on television for 32 years, I've witnessed first-hand the decline of family-values programming in America," he said. "I'm looking forward to pioneering a new definition of `family-values' programming that speaks to all generations."
Wyatt, a USC graduate at 19 who started producing reality television shows shortly afterward, said the two were not creating a religious network, "but rather a family-values channel."
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"We've tapped into a huge underserved market and have the opportunity over time to increase distribution to exceed 40 million homes," he said. "As the founder and former CEO of GodTube.com, one of the fastest growing Web sites of 2007, I have experience to apply to achieve this type of growth in cable and satellite distribution."
Among the assets purchased are ALN's more than 12.7 million subscribers and a library of more than 700 hours of original programming.
ComStar Media Fund was founded by Schuller and Wyatt, and is acquiring media properties that distribute family-value programming globally through television, mobile and Internet platforms.
