The Return of the Paramount Drive-In

A vintage screen may make a surprise appearance, in time for summer.

By Alysia Gray Painter
|  Wednesday, Mar 5, 2014  |  Updated 8:56 AM PDT
View Comments (
)
|
Email
|
Print
The Return of the Paramount Drive-In

PicMonkey

Paramount's drive-in theater will make a re-debut this spring.

Fans of classic drive-in movie theaters have learned over the last couple of decades a melancholy truth: If a favorite screen or beloved cinema shows up in a headline, the story to follow very often tells of that place's closure.

There are movements to battle time's march against this particular way of viewing movies -- the fairly recent introduction of digital has helped, as have fundraising groups like Project Drive-In -- but a lover of film under a big sky can't help but cringe when another drive-in story rolls around.

Cringe not, drive-in-istas, at the latest news out of outdoor-screen-land: Paramount's vintage drive-in is set for a reemergence.

Yep, the place where the swap meet has been for lo these many years. The lot wasn't always a place to sell and trade used goods, though; The Roadium debuted there back in 1947, which the early days of the drive-in's triumphant era.

The LA Times reports that Glenn Bianchi and his son will re-open the drive-in this spring with digital projectors and audio via FM radio. Swap meet regulars will know the 11-screener Bianchi Theatres at 7770 Rosecrans Avenue in Paramount.

Two mondo screens will dominate the reopened drive-in, a fact sure to please drive-in-ers who recall the pleasure of checking out the film fare on the opposite screen from time to time.

Other drive-ins dot Southern California, with some going for a theme-y feel. The Mission Tiki of Montclair goes for a retro feel, a feel that all drive-ins, looking for their second or third or fourth acts, do well to embrace in part.

Why? Nostalgia is powerful currency, and a movie played on a screen backed by a setting sun has it. Drive-ins everywhere boast nostalgia by the popcorn-bucketful, something many businesses would love to replicate but few can.

Follow NBCLA for the latest LA news, events and entertainment: iPhone/iPad App | Facebook | Twitter | Google+ | Instagram | RSS | Text Alerts | Email Alerts

Get the latest headlines sent to your inbox!
View Comments (
)
|
Email
|
Print
Leave Comments
What's New
Running Dry
Coverage of the California drought. Read more
Follow Us
Sign up to receive news and updates that matter to you.
Send Us Your Story Tips
Check Out