Oprah-Branded Mashed Potatoes, Soups to Hit Supermarkets - NBC Southern California

Oprah-Branded Mashed Potatoes, Soups to Hit Supermarkets

The media mogul teamed up with food giant Kraft Heinz to launch the line

    processing...

    NEWSLETTERS

    Oprah-Branded Mashed Potatoes, Soups to Hit Supermarkets
    Getty Images
    The new brand, called O, That's Good!, will offer comfort foods with added vegetables, such as mashed potatoes with cauliflower mixed in.

    Oprah Winfrey is headed to the supermarket aisle with her own line of refrigerated soups and side dishes.

    The media mogul teamed up with food giant Kraft Heinz to launch the line, after creating a joint venture earlier this year.

    The new brand, called O, That's Good!, will offer comfort foods with added vegetables, such as mashed potatoes with cauliflower mixed in.

    Kraft Heinz Co. said Wednesday the new brand has no connection to Winfrey's deal with Weight Watchers and won't mention the weight loss program on its packaging. Winfrey bought a 10 percent stake in Weight Watchers two years ago and appears in its ads.

    'Tonight': Willie Geist Scored an Interview With Bill Murray

    [NATL] 'Tonight': Willie Geist Scored an Interview With Bill Murray in a Very Bill Murray Way

    Willie Geist explains why he's only seen Jimmy Fallon dressed up as Kenny Rogers, how he uses One Direction and "Tonight Show" appearances to impress his kids and the interesting way he got an interview with Bill Murray for "Sunday TODAY."

    (Published Friday, May 18, 2018)

    The Oprah-branded soups and side dishes will come to some supermarkets this week and be available nationwide by October.