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Rivian Stock Plunges After News of Amazon-Stellantis Deal

Stellantis announced on January 5, 2022, a major partnership with Amazon to connect its vehicles, including using the US giant’s AWS servers and its Alexa voice command system.
Marco Bertorello | AFP | Getty Images
  • Stellantis will use Amazon Web Services and other Amazon technology to develop new smart cockpit software.
  • Amazon will be the first commercial customer of Stellantis' Ram ProMaster battery-electric vehicle when it arrives in 2023.

Stellantis, the automaker formerly known as Fiat Chrysler, said Wednesday that Amazon will provide its in-car dashboard software and cloud services. Amazon will also be the first commercial customer of Stellantis' Ram ProMaster battery-electric vehicle, slated for 2023.

The collaboration between the two companies comes two months after Amazon-backed electric vehicle Rivian debuted on the Nasdaq. Shares of Rivian, which named Amazon its preferred cloud provider in December and has a contract to make 100,000 vehicles for Amazon by 2030, fell 11% in Wednesday's trading session. Stellantis shares moved up 0.3%.

"We always knew that our ambitious sustainability goals in our last mile operations would require multiple electric delivery van providers," an Amazon spokesperson told CNBC in an email. "We continue to be excited about our relationship with Rivian, and this doesn't change anything about our investment, collaboration, or order size and timing."

Stellantis has already delivered tens of thousands of vehicles to Amazon since 2018 for last-mile delivery in North America and Europe. Stellantis said it developed the forthcoming Ram ProMaster with input from Amazon.

A Rivian R1T electric pickup truck during the company's IPO outside the Nasdaq MarketSite in New York, U.S., on Wednesday, Nov. 10, 2021.
Bing Guan | Bloomberg | Getty Images
A Rivian R1T electric pickup truck during the company's IPO outside the Nasdaq MarketSite in New York, U.S., on Wednesday, Nov. 10, 2021.

Amazon and Stellantis will work together on STLA SmartCockpit software that will appear in millions of vehicles starting in 2024 as part of a multiyear cloud deal, according to a statement. The service will incorporate Amazon's Alexa voice assistant, e-commerce, maintenance, navigation and other elements. Stellantis said it will move its vehicle data pipeline to a cloud-based system and that Amazon Web Services will become its preferred cloud provider for vehicle platforms.

Amazon's market-leading AWS business has sharpened its focus on industries in an effort to expand inside large companies. In November Amazon unveiled AWS IoT FleetWise, a tool automakers can use to store and refine vehicle data.

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